INDUSTRY:

Visual Design

CLIENT:

YEAR:

2024

DURATION

4 Weeks

Kalediscope

about.

“Kaleidoscope” is a project that is inspired by the butterfly and its symbolic associations with transformation and fragility. Folded as an A3 zine (that unfolds into a full-sized poster) and as a digital copy, essentially centers on a conceptual narrative that visually interprets the collective noun for butterflies — a kaleidoscope. Through original imagery, expressive typography, and intentional material selections, the design aims to evoke a poetic and emotional resonance. The layout and pacing of the zine guide the viewer through an immersive visual journey that reflects the butterfly’s delicate beauty and symbolic depth. 

resolution.

The outcome successfully delivers a multi-functional piece that transitions from narrative zine to impactful poster. Through thoughtful integration and choice of visuals and typography, this creates a layered and engaging experience. By balancing and intertwining the visual storytelling of butterfly forms and interchanging gradients, Kaleidoscope achieves both conceptual clarity and emotional impact, making it a compelling addition to any creative design.  

development and research.

Mood boards and the progressive development of the zine poster.

Need a creative vessel?
Don't worry, you're just one click away.

+61 422 877 223

Gabby.pequierda@gmail.com

Need a creative vessel?
Don't worry, you're just one click away.

+61 422 877 223

Gabby.pequierda@gmail.com

Need a creative vessel?
Don't worry, you're just one click away.

+61 422 877 223

Gabby.pequierda@gmail.com